Company Overview

Our Strategy

Arcos Dorados’ strategic plan is based on three main pillars designed to build on our leadership position for the long-term in the Informal Eating Out category, in Latin America and the Caribbean:

  • Our Restaurants – running great, modern restaurants by creating memorable and inviting environments staffed by the best-trained and most-welcoming teams.
  • Our Food – expanding on the core of our Brand, which is our highly successful family business, our attractive affordability platforms and menu innovations that bring appealing local flavors to our guests.
  • Our People – enhancing customer and employee satisfaction through our Cooltura de Servicio which is changing the way we interact with our guests and changing the way they interact with the McDonalds Brand.

Key accelerators to our plan for sustainable growth include delivery, mobile app and, key physical upgrades and digital capabilities through Experience of the Future (EOTF). These initiatives comprise part of our omnichannel approach to provide our customers with memorable and seamless experiences with our Brand.

Finally, with an unmatched commitment within the QSR sector to the communities we serve, we are extremely proud of our ability to use our Scale For Good. We believe this philosophy resonates with current customers and future generations to come.